YOUR OWN PRACTICE

Options Optometrists is a proudly Australian-owned and operated company that has been built and refined over the past 15 years.

Our growth is driven by a commitment to patient-first care, strong supplier relationships, and a proven business model that has created a successful and exclusive network of practice owners.

Our franchise partners come from diverse backgrounds – optometrists, dispensers, and experienced business professionals from other industries.

Options provides the platform, support, and flexibility to help you succeed.

Why Partner With Options Optometrists?

Using a combination of clinical excellence and strong business support, our model is designed to give partners the freedom to focus on patient care, while we provide the systems, guidance, and financial strength behind the scenes.

Flexible ownership structures: 100% ownership or partnership model.
All profits are yours: you keep 100% of the return.
30-minute appointments: a focus on quality patient care.
Comprehensive service offering: full scope of optometry, including all spectacle lens and contact lens types.
Huge range of well-known brands: All the well-known optical brands you know and love.
Choice and flexibility: optometrist partners select their preferred equipment and can specialise in any area of optometry.
Mentoring and ongoing support: we invest in your success.
Work-life balance: built on a people-first ethos.
Strong supplier relationships: with industry-leading guarantees and support.
Proven business model: over 15 years of consistent growth and success across multiple locations.
Marketing and brand strength: national and local marketing support to help you build your patient base.
Comprehensive back-office support: HR, payroll, bookkeeping, IT, and compliance are handled, so you can focus on patients.
Training and development: structured onboarding and ongoing. professional development for you and your team.
Respected community reputation: built on ethical practice and patient-first care.

The Options Difference

Unlike traditional franchise models, Options gives partners the flexibility to shape their own business, from the level of equipment they use to the patient services they specialise in. This level of flexibility is rare in the industry and allows each practice to reflect the strengths and passions of its owners.

At the same time, you’ll never be on your own. Our head office provides ongoing mentoring, business support, and operational guidance, ensuring that every partner has the tools and resources they need to thrive.

Ready to Take the Next Step?

If you are an optometrist, dispenser, or business professional looking to own or partner in a practice, now is the perfect time to explore opportunities with Options Optometrists.

Together, we can continue to grow a network that values people, quality care, ethical practice, and long-term success.